Posts Tagged ‘blog’

Increase Blog Pageviews and Revenue

// March 29th, 2009 // 1 Comment » // Technology

Almost religiously we are asked the same question over and over again, “how do we increase revenue with our blog?” If you generate revenue based on banner impressions, then the most obvious way is to increase pageviews. However, the balance between editorial content and presentation vs. revenue is usually skewed to the left. I took a quick look at Alexa.com and plugged in a number of blog sites. The results are rather surprising with the average pageviews per visit to be between 1.3 and 2.7. This is extremely poor in my opinion. Let’s keep in mind that if your blog is sponsored or generates revenue from other sources, then this post may not be as important to you. But most blogs aren’t so lucky.

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